Byline: Arlena Sawyers
Carfax Inc., known for its vehicle history data, has added vehicle value information to its reports. Dealerships that buy the service are furious.
In late April, Carfax History Impact debuted in the vehicle history reports that accompany dealers' used-vehicle listings. It reviews a used vehicle's history and advises that, based on that history, the vehicle is worth more or less than the vehicle's book value.
Rob Fontano, digital sales and marketing director at John Marazzi Nissan in Naples, Fla., is irritated. He says he was caught off-guard by the addition.
"When did Carfax jump into the pricing game? Fontano asks. …
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